Social Media
The 30-Day Social Media Content Plan: Know Exactly What to Post, Every Day
- 7 modules, 46 short lessons
- Fillable workbook and 30-day planner
- Checklists, banks & bonus resources
- Instant digital download
A seven-module course with 28 daily content cards, core days that fit a real week, a fillable 30-day planner and a review that ties every post back to one goal.
No random post ideas. A month of posts with a purpose, a plan that fits a real week, and a review that shows what to repeat.
Secure checkout. Instant access from your dashboard as soon as payment clears.
Posting Consistently Shouldn't Mean Guessing Every Day
Most people don't struggle with wanting to post — they struggle with deciding what to post today, which is exactly why so many accounts go quiet for weeks at a time.
No System, Just Guesswork
Without a plan, every day starts from a blank page — so it's easier to skip posting than to decide what today's post should even be.
Random Ideas, No Structure
A list of thirty caption ideas isn't a content plan — without pillars, purpose and a Hook-Body-CTA structure, posts feel disconnected and forgettable.
No Way to Know What Worked
Without a review process, next month starts exactly where this one did — guessing, instead of building on what actually landed.
From Daily Guesswork to a 30-Day System
By the end you will not just have caption ideas. You will have a goal, a defined audience, four content pillars and a planner that shows what to post and why, for the whole month.
- One goal, an audience and a voice, chosen deliberately
- Four content pillars and a goal-weighted mix of post purposes
- A single 30-day planner with every day mapped
- Daily cards with hooks, formats and calls to action, for 12 core days and 16 optional days
- A review, batching and repurposing routine for every month after this one
Course Curriculum
Seven modules and 46 short lessons, built to be worked through in order. Modules 3 to 6 are the four weekly arcs of daily content cards, all following one fictional business, Harbour & Bloom.
01Module 1: Strategy▾
Set one specific goal, describe your audience, choose your platforms and voice, and build four content pillars with a goal-weighted mix of post purposes.
- What a 30-day plan is
- Choosing one goal
- Audience and platforms
- Your brand voice
- Your content pillars
- The Content-Purpose Matrix and your mix
02Module 2: Your Content System▾
Build your content system: formats, hooks and captions, an idea bank, a posting rhythm you can keep, and one planner for the whole month.
- Choosing formats
- Hooks, captions and calls to action
- Your idea bank
- Your posting rhythm
- Your calendar and planner
- Drafting and scheduling
03Module 3: Week 1: Clarity and Introduction▾
Week 1, Clarity and Introduction: seven daily cards that tell people who you are, what you do and who you are for.
- Day 1: The introduction post
- Day 2: What we do: the overview
- Day 3: Who this is for
- Day 4: What we believe
- Day 5: A problem your audience has
- Day 6: Why this started: your story
- Day 7: A get-to-know-you question
04Module 4: Week 2: Value and Expertise▾
Week 2, Value and Expertise: seven daily cards that teach what you know, from how-tos and quick wins to myths and your most-asked question.
- Day 8: A practical how-to
- Day 9: A 60-second quick win
- Day 10: A question you're often asked (FAQ)
- Day 11: A common mistake to avoid
- Day 12: A myth corrected
- Day 13: A simple framework or checklist
- Day 14: This week's round-up
05Module 5: Week 3: Trust and Community▾
Week 3, Trust and Community: seven daily cards that show the person and the values behind the business.
- Day 15: A morning behind the counter
- Day 16: A value in action
- Day 17: Our take on...
- Day 18: We want to know
- Day 19: The honest bit
- Day 20: A regular's story
- Day 21: Community corner
06Module 6: Week 4: Visibility and Conversion▾
Week 4, Visibility and Conversion: seven daily cards that make a clear, earned invitation to get in touch.
- Day 22: Here's what we offer
- Day 23: Why people choose us
- Day 24: But what if...?
- Day 25: How we helped: a case study
- Day 26: In their words: a testimonial
- Day 27: See it for yourself
- Day 28: Here's how to start
07Module 7: Review, Batch and Repeat▾
Days 29 and 30: review the month against your goal, plan the next cycle, reply well, batch your work and repurpose what worked.
- Day 29: Review the month
- Day 30: Plan the next cycle
- Replying and turning conversations into enquiries
- Batching
- Repurposing
- Keeping it going
What's Included
Everything you need to plan, create and publish a full month of content, and repeat the system every month after.
The Course
Seven modules and 46 short lessons: strategy, your content system, four weeks of daily content cards, and a review, batching and repeat module.
- 7 modules, 46 short lessons
- 28 daily content cards: 12 core days that fit a three-posts-a-week rhythm, 16 optional
- One continuous fictional worked example (Harbour & Bloom, a cafe), start to finish
- Original diagrams. Interface images are clearly labelled illustrative recreations
Fillable Workbook
Worksheets for every module with worked examples from Elena, one 30-day planner and four weekly drafting sheets.
- Type straight into the PDF: fillable fields throughout
- Goal, audience, voice, pillar and purpose-mix worksheets
- A single 30-day planner, with day, pillar and purpose pre-filled
- Weekly drafting sheets, a monthly scorecard and a reply and enquiry log
Checklist Pack & Bonus Resources
Seven reusable tools plus a bonus pack of ideas, hooks and calls to action.
- Profile readiness, pre-publish, batching, reply, safety and weekly routine checklists
- 48 post ideas by pillar, 24 hooks by purpose and 12 calls to action
- Six caption formulas and three caption makeovers
- A seasonal prompt for every month
Final Assessment & Certificate
A 50-mark final assessment with a separate answer guide. Pass it and your Certificate of Completion is issued automatically in your Learn.GigLad.com dashboard.
- 20 multiple-choice questions, five scenarios and a practical planning task
- Separate Answer Guide with marking points and model answers
- Certificate issued on Learn.GigLad.com when you pass
Delivered as PDF files viewable on any device. Fillable fields work best in Adobe Acrobat Reader, Preview or a browser PDF viewer. Estimated time: about 3 hours to work through Modules 1 and 2, about 4 hours to draft the 12 core posts across the month, and about an hour for the review.
Prove It, Then Get Your Certificate
- 1Complete all required lessons
- 2Complete all required practical activities
- 3Reach 100% required progress
- 4Pass the Final Assessment — 20 multiple-choice questions, 5 short scenarios, 1 practical planning task (70% pass mark, retakes allowed)
- 5Your Certificate of Completion becomes available
Is This For You?
This is for you if you're:
- Small-business owners who post when they remember and want a rhythm they can keep
- Solo owners who lose time deciding what to post each day
- Local businesses that want their social media tied to enquiries, not likes
- Anyone running social media for a business, a family member or a client
- Beginners who want a plain, honest plan before spending on tools or ads
Probably not for you if you're:
- Looking for a guaranteed number of followers, enquiries or sales (no course can promise that)
- After growth hacks, giveaways for likes or automation tricks
- Wanting a deep course on paid advertising or one platform's advanced features
- Running a large brand with a marketing team and an established content operation
GigLad
GigLad publishes practical, action-based digital courses with worked examples, fillable workbooks and a final assessment. Each course follows one fictional example from start to finish, so you see a complete method applied, and none promises results it cannot control.
What You Get
- The Course
- Fillable Workbook
- Checklist Pack & Bonus Resources
- Final Assessment & Certificate
Secure checkout. Instant access from your dashboard as soon as payment clears.
Includes lifetime access.
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Frequently Asked Questions
No. There are 28 daily cards, but 12 are marked core so a three-posts-a-week rhythm fits a real month. The other 16 are optional extras for Stories, spare slots or a daily poster.
Six PDF files: the course, the fillable workbook, the checklist pack, the bonus resources, the final assessment and a separate answer guide. When you pass the assessment, your certificate of completion is issued on Learn.GigLad.com.
No course can guarantee that. This course teaches a practical, repeatable planning process — results depend on your own market, offer and consistency over time.
No. This is an independent educational resource created by GigLad and is not affiliated with, endorsed by, or sponsored by Meta, Instagram, Facebook, TikTok, LinkedIn or YouTube.
Ready for a Month of Content That Plans Itself?
Get the full course, fillable workbook, checklist pack, bonus resources and final assessment, and turn thirty days of guesswork into one repeatable system.
Secure checkout. Instant access from your dashboard as soon as payment clears.
